Zero Waste Fashion - A Modern and Sustainable Fashion Approach

Zero Waste Fashion is a modern and sustainable fashion design process.

New Zealand fashion designer Holly McQuillan is a pioneer of Zero Waste fashion, written a book on "Zero Waste Fashion Design".

It refers to a garment manufacturing system that has very little or zero textile wastages. That’s why it can be considered as part of a wider sustainable fashion movement.

Types: Zero waste fashion can be divided into two parts.

  • Pre-Consumer  Zero Waste Fashion.
  • Post-Consumer  Zero Waste Fashion.
Pre-Consumer  Zero Waste Fashion:
The pre-consumer Zero Waste fashion design process takes place in the early stages of garment production where the cutting-pattern of the fabric plays an important factor in this process. Although it is difficult to accomplish this process through sketching. Zero waste design is an element that is used to reduce textile waste without changing the type of clothing.

Photo courtesy Holly McQuillan

Post-Consumer  Zero Waste Fashion:
This method refers to the process of making new garments from second hand or surplus products. It is now prevalent in the textile sector of many countries.

Circular fashion

                                            Circular-fashion-zero-waste-product-poduction-scheme
      Source: onlineclothingstudy.com

 Difference between  standard fashion production & Zero waste fashion:
The production process of a standard garment starts with drawing the design of the desired garment. These designs follow a specific pattern. A marker or indicator is used to efficiently prepare the fabric then the fabric is cut down. It is then sewn and finally packed & delivered to retailers. This stratification process of standard garment production generates an average of 15% of textile waste.
So, a lot of money is being wasted and our environment is being polluted. But by preventing this waste through using Zero Waste design that could save money along with protecting the environment from pollution.

Stratified waste disposal:
Layer sequential waste disposal consists of three "R" sequences - Reduce, Reuse, and Recycle. Zero Waste Fashion design eliminates pre-consumer textile waste as well as makes it usable in a timeless way even after use.

Strategies of Zero Waste Fashion:

Clever Cuts: Zero Waste Pattern means a design pattern where a very little amount of fabric is wasted. Designers play a key role in this process. They do it by using different techniques, materials, and technology. One of them is "Jigsaw Puzzle". 15% fabric is wasted to make any typical garment while Zero Waste pattern has saved both money and the environment without wasting any fabric.

Upcycling: If you are not familiar with the fashion concept of upcycling, then know that it is a process of making new garments by recycling old clothes, accessories, or any other material. Suppose an old sweater is made into a new one by restructuring or a handbag is made from the fabric used in the old car.

Reformation: By rescuing deadstock fabrics from fashion houses, it is possible to make new garments through reformation, which are suitable for producing eco-friendly and new style garments.

with an example, we can show up the importance of this design. We have heard so many times that 15% of the fabric is wasted. Many people think it’s too little, but we have tried to give a real view of this project that 15% of wastage has how much impact in our industry.

Suppose 400 billion square meters of fabric is used in the production of garments in a single year in the whole world. Of this, 15% or 60 billion square meters of the fabric have been wasted in the garment manufacturing process. If we leave this amount of waste in the ground, those are going to make the land of New Zealand and Wales completely covered and warm. This amount of waste is being generated in just one year. So we need more extensive research on the Zero Waste fashion design method so that we can save both our precious money and the environment by making full use of it in real life.

References:

  1. https://www.thecreativecurator.com/zero-waste-fashion/?fbclid=IwAR3yVpAR498x_0cNl4ibyCLGnEiKdjei71S2vX8Of-qtGDqdeIbsYr8G6f8
  2. https://thelastfashionbible.com/2019/04/18/zero-waste-fashion/?fbclid=IwAR0atsNdCM1xMSJDHt1Tb9xOOWlT6d-v9cSNZD8Sr_FdifrD5KS28yGBoF

Md.Redwan Ullah
Department of Apparel Engineering, 42nd Batch
Bangladesh University Of Textiles (BUTEX)

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